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Builder Elements Glossary

Last Updated: Feb 16, 2019 07:59AM UTC

Basic Elements: Commonly used features for a website

Title: A general heading for a section of content
   Text: Written content typically placed below a Title. For example, this may include full sentences, paragraphs, or bulleted lists of text.
   Image: Display photographs, illustrations, or other visuals
A collection of images, arranged in a grid
A collection of images where one image is displayed at a time before transitioning to the next
A depiction of a geographic area with a specific location (such as a business address) highlighted
   Contact Form:
A set of fields used to collect inquiries and information from visitors to the site, responses are sent directly to an email address of your choice
   Newsletter Form:
A tool used to collect an email from interested visitors to receive a company newsletter or further email correspondence from your brand
An object that, when clicked by a visitor to the site, performs an action or navigates a visitor to another page.
   Embed Code:
Add advanced custom functions to a website using HTML and/or CSS coding languages

Structure Elements: Tools that allow for rearranging the layout of a page

Section: A block of space on a website in which other elements may be placed
Decorative horizontal lines used for separating content on a page
Blocks of empty space used for general formatting

Media Elements: Features for communicating with visitors using tools beyond text and still images

HD Video: Insert a high-quality video from a file on your computer
Insert a sound recording or audio clip
Insert a document for on website reading
Insert a YouTube video
Run an adobe flash program
Insert a file and allow it to be downloaded by visitors

E-commerce Elements: Components for displaying an online store

 Products: Display a collection or multiple collections of items available for sale
Display various categories for easier navigation to desired products
An individual item available for sale

Other Elements: Miscellaneous features to improve site functionality

Search Box: Tool allowing visitors to enter a keyword and locate the term within the website
   Block Quote:
Quotation text for customer reviews or highlighting statements
   Social Icons:
Social media logo icons linking website visitors to the company’s social media pages
   RSVP Form:
A tool used to collect responses from website visitors to an invitation (and send them directly to an email of your choice)
   Survey: A tool used to collect feedback from website visitors (and send it directly to an email of your choice)
   Feed Reader: List of current news articles from compatible news sites

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